Integrated Marketing & Brand Strategy connects strategy, storytelling, and channel management to create unified brand experiences that resonate with audiences and deliver measurable impact. The unit brings together expertise in content, data, digital, social, and web to develop and manage integrated marketing strategies and channels that strengthen the university’s brand and support institutional goals.
Integrated Marketing & Brand Strategy Staff

Zach Alig
Senior Web Developer

Ben Allee
Content Strategist

Leslie Colvin
Senior Director for Integrated Marketing & Brand Strategy

Aaron Hale
Executive Content Editor

Chloe Calvert Hicks
Senior Social Media Content Strategist

Jamie Lewis
Assistant Director of Digital Marketing

Robert Slocumbe
Web Developer

Sarah Smith
Marketing & Communications Analyst

Morgan Wynn
Social Media Coordinator
